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CONTENT MARKETING SERVICES

Your story deserves to be heard, and we're here to amplify it. At Brand Movers, we craft content that's not just seen but felt, transforming your unique message into a powerful conversation with your audience.

All the best things come in three's

The Three Musketeers, the Three Stooges, three dimensions, three primary colours, you get the idea. Greatness comes in threes, and so does our approach: the trifecta of strategy, implementation, and execution that transforms your content marketing from ordinary to extraordinary.

01

BLUEPRINT

This is where we do the project scoping, analysis and drafting of the master plan that will align your narrative with the heartbeat of your audience.

02

CONFIGURE

This is where we configure the strategy into a content playbook and roadmap that navigates your brand through the noise to genuine engagement and impact.

03

EXECUTE

The final step is where the magic happens. Giving your message a creative voice, distributing it to adoring fans, and reporting back on measurable KPIs. 

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BLUEPRINT: Drafting the strategy to content marketing glory

Developing content without a blueprint is like running a marathon without any training...you'll get to the finish eventually, but there won't be much fanfare about it. However, with a solid strategic plan, your content marketing efforts will make marathons feel like a sunday stroll in the park.

Project-Scope

SCOPE THE PROJECT

Every great strategy starts with scoping out the  challenges, opportunities, pitfalls, successes and, most importantly, goals.
SCOPE THE PROJECT
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ANALYSE THE DATA

A good content analysis isn't just smart, it's essential for helping cut through the clutter.
ANALYSE THE DATA
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DRAFT THE CONTENT STRATEGY

The final part of the process is mold the analysis insights into a content strategy that will propel your brand forward.
DRAFT THE CONTENT STRATEGY

Need a blueprint for your content marketing efforts?

Get in touch ➢

"As a natural part of our content marketing strategy, Brand Movers delivers month after month of video content that engages our target audience, builds our brand and gets us the leads that are essential to running a profitable business."

- Trine Ewers | Communication Lead – Sales & Marketing | Santander Consumer Bank

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CONFIGURE: Turning the content strategy into a comprehensive plan.

Transforming your content marketing strategy into a powerhouse playbook and roadmap isn't just smart; it's non-negotiable. We dive deep, structuring your content architecture to ensure every piece of content not only fits but also plays its part in a grander, more compelling narrative.

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DESIGN THE PLAYBOOK

The content marketing playbook is your comprehensive guide that defines the tools, roles, responsibilities and overall step-by-step processes for rolling out your content marketing strategy.
DESIGN THE PLAYBOOK
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CREATE THE CONTENT ROADMAP

Your content roadmap outlines all the specific content pieces that will created across a given period of time. This includes a paid and organic distribution plan, as well as definitions of their proposed impact—such as lead generation or though-leadership.
CREATE THE CONTENT ROADMAP
content-archetecture

BUILD THE ARCHITECTURE

It's hard to do content marketing if you don't have a solid infrastructure to host it. This is where we help you establish that foundation, whether it be on your website, blog, social media or all of the above.
BUILD THE ARCHITECTURE

Want to learn more?

Get your Questions Answered ➢

"In order to be able to attract the right profiles that will ensure our success in the future, we set out to create content that could show what it is like to work in key roles across the company - and thereby raise awareness of Novo Nordisk as an employer among these profiles with the ultimate goal of becoming the employer of choice."

- Jenna Mescon | Employer Branding Lead at Novo Nordisk

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Execute: Turning lofty plans into impactful results

What a plan without action? A waste of your marketing budget. So this is where we get to strap the rockets on our solid content marketing strategy and launch into orbit.

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DEVELOP THE CREATIVE CONTENT

This is the chocolate cake. The development of the creative concepts and ideas that manifest into the videos, podcasts, articles, reports, webinars or what content was born out of the content strategy.
DEVELOP THE CREATIVE CONTENT
distribution

PUBLISH & DISTRIBUTE

No one is going to know how great your content is, unless to you publish and share it with the masses. This include both organic and paid media distribution.
PUBLISH & DISTRIBUTE
KPIs

REPORT ON KPIs

"What gets measured gets managed." You content will continue to create impact and grow you brand if you are measuring it's success against the KPIs that were establish during the development of your content strategy.
REPORT ON KPIs

Want to launch your content brand?

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WE WANT TO HEAR FROM YOU